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Chrome Extension  ·  Free to start

What if you had to explain yourself first?

stoa doesn't just block distracting sites — it asks you to justify yourself. That conversation is what changes behaviour.

Free tier available  ·  2 min setup

You've tried blockers.
You've disabled them.

Freedom. Cold Turkey. LeechBlock. You've probably tried at least one. Maybe all three. They all have the same fatal flaw.

When the craving hits — and it does, hard — you just turn them off. Willpower can't compete with a dopamine loop.

Traditional blockers assume the problem is access. It isn't. The problem is the moment of impulse. The five seconds between boredom and a tab full of distractions.

"The act of explaining yourself is what creates behaviour change — not the block itself."

stoa youtube.com
stoa

Hey — you've tried to open YouTube 3 times today. What's going on? What do you actually need right now?

You

I just need a 5 minute break, I've been working for 3 hours straight.

stoa

That's fair. A break sounds genuinely needed. What kind of break would actually help — a walk, music, or do you really want to scroll?

You

...honestly a walk would probably be better.

Access not needed — you figured it out yourself.

Three steps. One honest conversation.

No complex setup, no timers, no guilt. Just a gentle check-in that puts you back in charge.

1

Block a site

Add any distracting website — social media, news, streaming — and set how strict you want stoa to be: Lenient, Balanced, or Strict.

2

Get challenged by AI

When you visit that site, stoa opens a conversation — not a hard block. The AI asks why you want access. Right now. You can't skip it.

3

Reflect and decide

Most people discover mid-conversation they don't actually need it. If you do, the AI grants temporary access — and remembers for next time.

Built around behaviour change

Every feature is designed to make self-awareness effortless — not to shame you into compliance.

AI negotiation

An AI that asks the right questions — not to judge you, but to help you hear yourself think. Rooted in the Socratic method and conscientisation.

Adjustable strictness

Three modes — Lenient, Balanced, Strict — so you can dial in the right level of friction for each site and each season of your life.

Conversation history

Every negotiation is saved. Review your patterns, see what reasons you keep giving, and notice when the same excuse comes up for the fourth time.

Self-awareness over time

The AI learns your patterns and gets smarter about your habits — calling out when your reason today sounds a lot like your reason yesterday.

Try it free. No card required.

Start the conversation today. The free tier gives you everything you need to see if stoa works for you.

Add to Chrome — it's free

Free tier · No account needed · 2 min to install

Simple, honest pricing

Start free. Upgrade when you're ready for the full experience.

Free

0

Block up to 3 sites. Your data stays on your machine.

  • Block up to 3 websites
  • Full AI negotiation
  • Conversation history
  • AI runs locally via Ollama ? Ollama is a free app that runs AI models locally on your computer. No data leaves your machine. Takes ~5 min to set up. — 100% private
Start for free

They've had the conversation

Real people who stopped fighting their impulses and started understanding them.

"I downloaded three blockers this year and disabled every single one within a week. stoa is the first thing that actually made me stop and think — not just stop."
T

Tom L.

Freelance designer

"The chat interface felt weird at first. Then I caught myself mid-conversation saying 'actually I don't need Reddit right now' — and just... closing the tab. Wild."
M

María G.

PhD student

"€2 a month is nothing for what this has done for my focus. I was sceptical about the AI 'negotiation' thing but it genuinely works on a psychological level."
S

Sam K.

Remote software engineer

The conversation
you've been avoiding

Every tab you open impulsively is a question you haven't asked yourself. stoa asks it for you — gently, without judgment.